It's all Greek

The above is the image of a homeless woman in Athens, Greek.

The economy in Greece, as well as in other parts of Europe, we are told, is reaching a level of precarity that is unprecedented. Economists predicts that nations like Greece are slipping slowly but surely into long-term poverty that will be very hard to recover from, even when the Euro rebounds.

Not everything Greek is slipping and sliding into disaster though: Take for instance, the mad popularity of Greek yogurt within the United States. A total of 35% of all the yogurt we buy today is Greek, up from a market share of a mere 1% in 2007. 

I was in the yogurt aisle of my local supermarket today and was struck by the monopoly of greek yogurt. even yoplait has a greek yogurt in its kitty. In fact, god forbid, if I didn't want Greek yogurt, I would probably have to go yogurtless.

It's a pity and reflective of the harsh reality of the global economy, that while the brand "Greek" is minting billions, the real Greece oikos--the household or the family in Greek--is falling apart.